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Dive the Data

Making everyday dives useful to marine research

Dive the Data responsive interface design shown across desktop, tablet, and phone
Responsive interface designs preserve the linked views across desktop, tablet, and phone layouts.

I co-founded and designed Dive the Data, a citizen science platform for recording and exploring marine megafauna sightings. With the Marine Megafauna Foundation and developer Zouhair, I connected dashboard design, field research, and dive-center training.

The project began in Tofo, Mozambique, where dive centers recorded whale sharks, manta rays, and humpback whales. We wanted those records to serve researchers and the teams collecting them.

Started: 2018 pilot.
My contribution: co-founding, platform and dashboard design, field research, and training dive-center teams.

Three views of the same sightings

A dive-site map, species-frequency chart, and time chart filter one another. Users can start with a place, animal, or period and follow that selection across the data.

Dive centers can explore where species appear and how sightings change over time. Showing dive counts alongside sightings keeps observations connected to the activity that produced them.

I explored desktop, tablet, and phone layouts for the maps, charts, and species information.

Linked views connect dive sites, species frequency, and sightings over time. Selecting records updates all three.
Dive the Data species-guide interface designs shown on a tablet and phone
Species-guide design studies pair animal names and silhouettes with the dive-site map.

A whiteboard was part of the product

Divemasters told us the collection method made recording sightings difficult. Together, we developed a simpler approach using a whiteboard and phone camera.

Teams recorded sightings on the board during post-dive debriefs. A photograph of the completed board went to an MMF research assistant for transcription and collation. Keeping it at the debrief made recording observations part of the dive-center routine.

Demonstrating the Dive the Data sightings whiteboard at a dive center in Mexico
The sightings board made recording observations part of the dive-center routine in Mexico.

Training covered recording sightings and interpreting the results. Clear visualizations gave contributors a way to explore their work and share it with divers. Returning useful results to the people collecting data was as much a part of the product as the dashboard.

A dive-center team in Mozambique gathered around a laptop to review Dive the Data
Reviewing the platform with a dive-center team in Mozambique.

Making rich interactions learnable

Testing showed that divers unfamiliar with interactive graphs struggled with Plotly’s default controls. The charts offered rich control, but that control mattered only if participants understood how to use it.

I added guidance for selecting species, sites, and groups of records, and resetting views. Paper studies explored metrics such as total sightings and sightings per dive.

An archived Dive the Data interface design explaining chart selection and reset controls
Guidance for single and group selection, clearing selections, and resetting chart axes.
Four paper mobile interface studies comparing chart size, map placement, and sightings metrics
Paper studies compare full-height and compact chart layouts, frequency ordering, and total sightings.

From observations to shared views

Plotly and Dash coordinated the visualizations, supported by a wider workflow:

  • Field records: dive-center teams recorded observations during the debrief.
  • Curation: research assistants transcribed and collated the sightings.
  • Exploration: linked charts let contributors and researchers investigate the collected records by site, species, and time.

Useful charts depended on practical collection methods and on returning insights to the people contributing records.

Growing through participation

By late 2018, the pilot included Tofo, Bali, and Komodo. I continued visiting and training dive-center teams across five global regions.

The Bali poster introduced the project to dive centers and guests through species guides, charts, regional maps, and local partners.

Dive the Data sample Bali poster design with a manta photograph, species guide, charts, maps, and partner logos
A sample poster design for the Bali region connects the sightings data with the local dive community.

Related fieldwork

Marine megafauna research in Mozambique: the field experience behind the work.

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